5 min read
Botkeeper: Aug 24, 2022 9:00:00 AM
Marketing falling flat? Or maybe you don’t even know where to begin your new client acquisition process? Client prospecting is a tricky business.
5 min read
Botkeeper: Aug 10, 2022 9:00:00 AM
Find someone who says that they love every client equally and you’ve found yourself a liar — at least, they may lie to themselves. The...
5 min read
Botkeeper: Jun 22, 2022 9:00:00 AM
What do you think about your “competition?” In a way, cloud accounting and AI Fintech open up the world to nearly every firm, but does this mean you...
6 min read
Botkeeper: Mar 11, 2022 3:50:00 PM
Somehow in a world where acquiring customers is a key to growth (and tricky one at that), letting one go can be the right thing to do. You’ve...
5 min read
Aaron Sullivan: Nov 5, 2021 10:30:00 AM
The World Series just ended, and it got us thinking about how accounting is a bit like baseball: it’s heavy on numbers and statistics, it can be...
5 min read
Aaron Sullivan: Oct 19, 2021 10:30:00 AM
Have you ever thought of how offering your services is like pulling teeth? Sadly, your clients might feel like meeting with their accountant is like...
5 min read
Jessica Veiga: Oct 12, 2021 11:00:20 AM
There’s a lot of chatter in accounting circles and on accounting social media about the importance of client advisory services. Much of the messaging...