Botkeeper

Nail down these 4 things when marketing for accounting firms

5 min read

Nail down these 4 things when marketing for accounting firms

Marketing falling flat? Or maybe you don’t even know where to begin your new client acquisition process? Client prospecting is a tricky business.

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What you probably didn’t learn at any accounting conference this year

4 min read

What you probably didn’t learn at any accounting conference this year

Conferences can offer you a little bit of everything. From socializing with fellow industry professionals to oodles of free swag that can keep your...

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5 min read

Should you keep working with a difficult client?

Find someone who says that they love every client equally and you’ve found yourself a liar — at least, they may lie to themselves. The...

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Don't read this if you still use a washboard

5 min read

Don't read this if you still use a washboard

If you look at the present from the lens of how the past dreamed of the future, it’s very disappointing. We don’t have robots performing our daily...

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Why you find soft skills so hard

5 min read

Why you find soft skills so hard

Accounting is a profession that’s done by the book—and that’s not just referring to bookkeeping.

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5 min read

Being a virtual CFO means getting into the preparation

As your firm grows and evolves, shouldn’t your suite of services? By expanding your service offerings, you create better revenue opportunities for...

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Feeling squeamish about advisory

5 min read

Feeling squeamish about advisory? Here's how to get comfortable

There’s a battle raging in the accounting profession. Full services firm versus specialized offerings? Not that one. Shifting to automation...

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4 min read

How accounting education is changing

Most accountants feel that the accounting profession is undergoing a monumental shift (and it is). The whole world is on a fast-moving technology...

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Bringing the competition into focus

5 min read

Bringing the competition into focus

What do you think about your “competition?” In a way, cloud accounting and AI Fintech open up the world to nearly every firm, but does this mean you...

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4 min read

Isn't it all just busy season, now?

You know the drill. Accountants block their entire calendar from January through April, and usually another 4-8 weeks in the fall, for clients...

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4 min read

Are you underselling your accounting services?

As an accountant, you understand what goes into each of the services you provide for clients. Those who need your services have varying degrees of...

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5 min read

Stop making excuses for overworking

“Just one more thing, then I’ll call it a night.”

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4 min read

Your firm is only as good as your networking

When it comes to staffing your accounting firm, you likely use one of three criteria for posting an open position: Timing: Seasonal hiring is...

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